Published On: Wed, Aug 8th, 2018

Santoro brothers to launch vegan, organic restaurant in Shoreditch

This September, a new restaurant called Genesis will open on Commercial Street in Shoreditch, serving up vegan, organic and GMO-free food.

santoro vegan restaurant

The founders of the restaurant, Oliver and Alex Santoro, are (rather ironically) from a family that has been involved in the meat industry for over one hundred years! After switching to the vegan lifestyle seven years ago, the brothers decided to work together to provide the wider community with inventive vegan options.

Firstly, they launched a vegan food company called Raw Imagination, offering grab-and-go food to shops like Planet Organic. Their next adventure is to open the Genesis restaurant, bringing their passion for great food, original design and environmentally conscious living to the streets of Shoreditch.

Influenced by street food from around the world, the restaurant will offer a casual setting with counter-style service, striking artwork and a soundtrack of original music. The menu will consist of sharing plates, soups, salads, burgers, hot dogs and tacos, all made with organic fruits, vegetables, nuts, grains and seeds. Inspired by the brothers’ extensive travels, there will be dishes from India, South East Asia and the Middle East.

The signature burgers and hot dogs will be made from natural ingredients and served in organic, vegan brioche buns. Examples are the American Woman burger (filled with BBQ sauce, coleslaw, jalapenos, onion rings and gherkins) and the Bombay, Báhn Mì and New York Hot Dogs.

For dessert lovers, indulgent delights like Brownie Sundaes, Bread and Butter Pudding, Cheesecakes and Soft Serve Ice Cream will be offered at Genesis.

The restaurant will be split over two floors. With neon signs, pastel pink tiles, copper detailing and original graphic artwork, it will definitely make its mark on busy Commercial Street and hopefully showcase to Shoreditch how inventive, creative and delicious vegan food can be!



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