Morrisons supermarket to launch UK’s first vegan trifle

Read Time:   |  8th October 2020


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Morrisons is launching the first vegan trifle in UK supermarkets as part of its festive vegan range

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UK supermarket Morrisons is leading the way when it comes to vegan products having released a number of first-to-market plant-based products such as vegan ‘pork’ pies and mozzarella sticks.

The retailer launched its own-brand vegan range, V Taste, in 2018 with a range of vegan ready-meals and recently expanded the range to include a new line of plant-based meat alternatives.

The retailer has not ignored those with a sweet tooth either having previously launched a vegan sponge cake with a jam and cream filling and also offers vegan cupcakes and doughnuts in its bakery offering.

This Christmas however, Morrisons is launching another first-to-market product as it gets set to release the first vegan trifle in UK supermarkets as part of its festive vegan range.

The fully vegan trifle features fruity strawberry sauce and boudoir biscuits layered with vanilla custard and topped with whipped vegan cream, hand finished with a golden shimmer.

You’ll be able to pick it up in-store from 21st December.

Earlier this year, plant-based desserts brand Freaks of Nature announced plans to launch the UK’s first-ever plant-based and gluten-free trifle in Tesco and Asda although sadly this product is still yet to launch.

Click here to find all the new vegan products launching in supermarkets this Christmas.

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