Wagamama launches vegan Fish & Chips with a twist

Author: Helen Greaves

Read Time:   |  4th January 2022

Wagamama is bringing vegan fish and chips to the high street for Veganuary, and it's served in true Wagamama style.

This Veganuary, Wagamama has launched the first-ever high street vegan fish and chips served on traditional newspaper.

The new dish makes Wagamama the first high street restaurant chain to offer a plant-based take on the British favourite and is another vegan innovation to be added to Wagamama’s vegan menu.

They call it Tempura F-ish + Bang Bang Yaki-imo. It’s a flavour-packed Japanese-inspired take on a classic fish and chips, created in true Wagamama style.

The usual battered fish is replaced with lightly tempura coated ‘f-ish’, made from a realistically flaky mix of soy, rice, and pea protein.

Wagamama’s version of ‘chips’ consists of roasted sweet potato chunks and red onion, coated in Wagamama’s famous firecracker sauce, bringing the ‘bang bang’ element of the dish description.

And Wagamama hasn’t skimped on the trimmings, with smashed minty edamame beans replacing traditional mushy peas. The meal is also accompanied by katsu curry sauce, waga tartare with Japanese pickles, chilli, and a lemon wedge.

About their new dish, Wagamama’s global head-chef Steve Mangleshot said: “Tempura F-ish and Bang Bang Yaki Imo brings the vibrant flavours of Asia to a classic every Brit knows and loves.

“We wanted to both surprise and delight our vegan fans, while also empowering our meat-loving guests to give plants a go this Veganuary.

“For us, it will always be about creating incredible soulful dishes, which happen to be plant-based – meaning, we aim for our vegan dishes to excite every guest no matter their dietary preferences.”

Wagamama’s plant-based menu

In October 2021 Wagamama made half its menu plant-based and their new Veganuary dish is part of the Wagamama mission to continue inspiring and empowering Brits to give plants a go, one bowl at a time.

Wagamama has led in making delicious plant-based food accessible and full of flavour after being the first multi-site UK restaurant business to offer a vegan menu on the high street.

Since then, Wagamama has veganised all their most popular dishes, collaborated with vegan chef Gaz Oakley to bring guests a vegan ‘egg’, turned watermelon into ‘tuna’ and eliminated red meat from their test kitchen menu in Old Street, London.

Every year, Wagamama sees an increasing number of people opting for plant-based meals and now just under 20% of their guests choose a vegan option when they dine.

Wagamama CEO, Thomas Heier, said: “We’re so proud of our 50% plant-based menu and we’re committed to encouraging more people to experience our plant-based options for themselves to help make a sustainable difference for our planet.

“Which is why we’re focusing on offering dishes that are so delicious, they might even tempt the most uncompromising meat-eater to eat more plants, even if it’s just about making one sustainable swap a week”.

Wagamama’s new dish Tempura F-ish + Bang Bang Yaki-imo” is £12.95 and available for just one month in all UK restaurants (excluding Northern Ireland), on Deliveroo and through click and collect.

Keep up with all the latest product and restaurant launches for January 2022 with our ultimate Veganuary guide

Written by

Helen Greaves

Helen has been vegan since 2018 and has a background in vegan food marketing and social media. She's mother to a mischief of rats, and loves to spend her spare time making vegan cakes and bakes.

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