Veganuary Co-Founder launches non-profit vegan investment fund

Read Time:   |  5th June 2020

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Veganuary co-founder Matthew Glover launches non-profit investment fund to help support early-stage vegan and plant-based businesses.

Vegan entrepreneur and Veganuary co-founder Matthew Glover has announced the launch of a not-for-profit investment company to help fund early-stage vegan and plant-based businesses.

Veg Capital aims to ‘drive down the number of animal products in the food system’ by offering funds to plant-based businesses and entrepreneurs who fulfil the fund’s criteria.

The fund will focus primarily on companies who are developing innovative plant-based alternatives to animal products, including meat, seafood, dairy and eggs.

Underpinning Veg Capital is an ethical and environmental mission that seeks to reduce the burden on our planet, spare the lives of animals and create a sustainable food industry.

Unlike traditional investment firms, Veg Capital plans to donate all profits to UK and European animal protection charities.

Managing Director, Matthew Glover said: ‘Our aim is to drive up the supply of vegan foods while driving down demand for animal products. We invest in plant-based foods and then through our philanthropy help raise awareness and increase demand for that food. It’s a double whammy of activism. We’ve already provided funding to eight game-changer companies and there is much more to come!’

Despite the pandemic, Matthew remains positive about the future of the vegan market, adding: “Investment in this space remains strong despite Covid-19, with several plant-based meat companies raising significant funds recently.

“t is no surprise then that the number of investors in this sector is also on the rise and Veg Capital welcomes the opportunity to collaborate and co-invest with other likeminded funds and individuals.”

For companies seeking investment, applications are welcome via

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