Seven vegan product launches you need to know about this week

Author: Helen Greaves

Read Time:   |  17th September 2021

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Grown-up gummies, grab 'n' go breakfast rolls, and a burger to rival Beyond: Here are the highlights from recent vegan product launches you missed this week.


We Brits are a lucky lot because each week sees a host of new vegan product launches hitting supermarket shelves.

With so many vegan product launches each week, it can be difficult to keep up!

That’s why we’ll be bringing you that latest product news so you never have to miss a plant-based launch again.

1. A ground-breaking new burger from Finnebrogue

new finnebrogue evolution burger beyond vegan product launches

Family-owned brand Finnebrogue Artisan has announced a new burger it claims will rival the Beyond Burger.

The Naked Evolution Burgers will retail at £3.00 per pack of two and will launch initially in Waitrose, Ocado and Dunnes Stores.

The burgers are made from pea protein and are both soya and gluten-free.

2. Candy Kittens enters gummy sweet category with ‘Gourmies’

candy kittens gourmies gourmet flavours

Candy Kittens has launched three gourmet flavours of gummy sweets with a range of brand new ‘Gourmies’.

The sweets are designed for “grown-up palates” with mouth-watering Orchard Apple & Dragon Fruit, Sweet Raspberry & Guava, and Blood Orange & Pomegranate flavours.

Gourmies have already launched on the brand’s online store and will be rolling out to Ocado, Waitrose, Sainsbury’s and Tesco at a recommended retail price of £2 per 125g recyclable bag.


3. New Bosh ready meals in Morrisons

new bosh vegan ready Meal range in Morrisons

A range of six chilled vegan ready meals from BOSH! has launched in Morrisons.

The vegan ready meals, including Shepherd’s pie and Chilli non-Carne, launched in stores on 13th September and retail at £4 each.

The range will launch exclusively into 472 Morrisons stores but is expected to roll out to all stores next year.

4. Greggs launches hot breakfast sandwiches


Greggs has further expanded its vegan range with two new hot breakfast roll fillings.

Hungry vegans on the go can choose from vegan sausage or vegan bacon in their most important meal of the day.

Greggs’ vegan range also includes hash browns and a range of sweet treats and savoury pastries.

5. Costa now serves vegan ‘bacon’ rolls

costa bacon hot breakfast sandwich bap roll

Looking for tasty options for a hot vegan breakfast? Well, Costa has also launched a meat-free bacon sandwich.

The new Bac’n Bap is available as part of the coffee chain’s autumn menu and is made from Finnebrogue’s Naked Without The Oink Bacon.

6. Baxter’s expands its vegan soup range with new flavours

vegan product launches

Following the successful launch of its first-ever vegan soup range, Baxter’s has launched three irresistible new plant-based soups for healthy vegan lunches.

The fresh new flavours include Spiced Red Lentil; Sundried Tomato & Thyme and Thai Yellow Vegetable Curry. Not only are Baxter’s plant-based soups absolutely delicious, but they contain one of your five vegetables a day in each bowl.

The new range is now available in ASDA and Sainsbury’s stores across the country from £1.55.

7. Look out for new Greedy Vegan service

vegan product launches

The newly launched subscription service offers vegan proteins direct to your door.

Greedy Vegan are on a mission to make switching to plant-based diets simpler by offering an easy way to get hold of well-known vegan brands.

The service currently operates only in South London but is set on expansion in the near future!

Do you love finding new vegan products to try on your weekly shop?

You’ll love our guide to all the accidentally vegan products in UK supermarkets

Written by

Helen Greaves

Helen has been vegan since 2018 and has a background in vegan food marketing and social media. She's mother to a mischief of rats, and loves to spend her spare time making vegan cakes and bakes.

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