Vegan beef-style full loin that mimics meat launches in the UK ahead of Christmas

Author: Maria Chiorando

Read Time:   |  7th December 2022

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Juicy Marbles makes its vegan steaks by carefully layering and aligning fibres from the bottom up to mimic the texture and marbling of meat.

A vegan beef-style full loin is now available to UK consumers who may want to try the delicacy for Christmas.

The loin, created by Juicy Marbles, can be purchased from the brand’s website, where a single loin costs €45 plus delivery, or three cost €120 and come with free shipping.

According to the company, in making its vegan meat, it ‘wanted to create a reason to celebrate food, the joy of eating, and the human experience’.

It says it offers its products ‘raw and unseasoned, giving both the cooking novice to skilled chef an opportunity to experiment’.

As the largest piece of plant-based meat available to consumers, its pre-Christmas availability means it could form a show stopping centrepiece to a vegan Christmas meal.

 Image credit: Juicy Marbles

Image credit: Juicy Marbles

Juicy Marbles

Juicy Marbles was founded by four self-described ‘quirky gourmets (meatless) aficionados and protein-curious chefs with science degrees and a knack for biology’.

The founders – Vladimir Mićković, Tilen Travnik, Luka Sinček, and Maj Hrovat, all hail from Slovenia.

In a statement sent to Vegan Food & Living, the brand said: “This is the biggest, most insulting piece of plant meat ever conceived & home-chefs most faithful companion.

“Whether you’re doing steaks, broths, bowls, or sandwiches. Meat plates, roasts, or wellingtons. You can roast, grill, broil, or pan-fry it.

“Cut it into filets, chunks, or slices. Heck, pull it apart with your bare hands. It’s raw and unseasoned, giving you full creative control.”

Do you want the full scoop on the plant-based meat? Check out our review of Juicy Marbles’ vegan steaks

Written by

Maria Chiorando

Maria is an editor and journalist. Her work has been published by the Huffington Post, the Guardian, TechnoBuffalo, Plant Based News, and Kent on Sunday among other national and regional titles.

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