Taco Bell UK debuts new plant-based protein nationwide – at no additional upcharge

Author: Liam Gilliver

Read Time:   |  11th July 2023


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Taco Bell UK says its new meat alternative, made from peas and ‘other legumes’ tastes just as ‘craveable as seasoned beef’...

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Taco Bell UK has debuted a new plant-based protein nationwide.

Made from ‘soy, peas, and other legumes’, the meat-alternative is coated in the chain’s iconic seasoning and tastes ‘just as craveable’ as its seasoned beef.

The plant-protein will feature in the Crunchwrap Supreme, Volcano Burrito, Quesadilla and Crunchy Taco.

It can also be subbed with any beef item at no additional cost.

Taco Bell UK debuts new plant-based meat

“We’re always listening to our customers and evolving our menu based on their needs and preferences,” the chain said.

“While Taco Bell has always had black beans as an option, we know our fans are curious about other ways to satisfy their Bell cravings, so we’re looking to fulfil those.”

Taco Bell adds that it defines “vegan” as recipes that contain no animal ingredients.

 

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Vegan options at Taco Bell

However, it warns that in some restaurants vegan food is cooked using the same frying oil to prepare items that contain animal ingredients.

Therefore, it says it cannot ‘guarantee that cross-contact with meat products will not occur’.

Additionally, Taco Bell UK does not currently offering vegan versions of its dairy-based toppings including cheese or sour cream.

While meat-free eaters praised the company’s announcement on social media, many questioned why the fast food chain has yet to offer vegans more options.

One customer pleaded with the company to “please add vegan cheese and sour cream to the menu” while another said “FINALLY now give us vegan cheese and sour cream”.

Another customer even offered the chain their own vegan cheese recipe, saying: “I will literally give you my vegan cheeze sauce recipe, just give us an option pls”.

Disappointingly, Taco Bell UK does not currently offering vegan versions of its dairy-based toppings, unlike Taco Bell US which recently trialled a vegan version of its iconic Crunchwrap complete with vegan cheese and sour cream. Photo ©

Disappointingly, Taco Bell UK does not currently offering vegan versions of its dairy-based toppings, unlike Taco Bell US which recently trialled a vegan version of its iconic Crunchwrap complete with vegan cheese and sour cream. Photo ©

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Vegan Crunchwrap 

Over in the states, Taco Bell recently trialled a vegan version of its iconic Crunchwrap.

From June 8, the Vegan Crunchwrap will be served in cities ‘with notable vegan populations’ such as Los Angeles and New York.

It will be offered at price parity to ‘the signature one during this limited time run’ – to make vegan food ‘accessible’ for all.

“Such a large part of our fandom is vegan or vegetarian. We’re as committed to them as they are to us and our menu,” said Liz Matthews of Taco Bell. 

“That’s why we took so long, months and years, to release something this special… We wanted and needed to get it exactly right, to get it mouth-watering. 

“Because let’s admit it. We’ve all eaten plenty of products on today’s market that don’t taste great and certainly aren’t craveable.”

Feeling hungry? Dinner is served in just 15 minutes with these quick vegan meals

Featured image © Taco Bell UK

Written by

Liam Gilliver

Liam is a journalist working for the Mirror, Daily Express, Daily Star and OK! Magazine. He's also the author of We're Worried About Him and has been published in the likes of The Independent, Huffington Post, and Attitude Magazine.

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