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Subway is launching a vegan version of its popular meatball marinara sub in 685 of its North American stores in partnership with Beyond Meat.
Sandwich giant Subway will soon offer a vegan version of its popular meatball marinara sub in 685 of its North American stores as it partners with Beyond Meat.
The meatless sub – dubbed the Beyond Meatball Marinara – will be available to purchase in 685 participating restaurants in the US and Canada from September as Subway tests new “exclusive plant-based protein options.” If the sub proves popular, it will be rolled out to more stores across the country.
The sub features marinara sauce, plant-based Beyond Meat meatballs, Provolone cheese and a topping of grated parmesan cheese. To make the sub suitable for vegans, simply order without the cheese.
Speaking about the trial, Len Van Popering, Subway’s chief brand and innovation officer, said: “Subway appeals to so many fans because we truly offer something for everyone. Our guests want to feel good about what they eat and they also want to indulge in new flavours. With our new plant-based Beyond Meatball Marinara sub, we are giving them the best of both worlds.”
In a statement sent to Plant Based News, Senior Director of Campaigns & Outreach at Compassion Over Killing, Laura Cascada, said: “Subway’s new vegan sandwich option is helping make vegan eating even more accessible, affordable, and delicious. Millions of customers will be empowered to make more compassionate choices when it comes to their diet, saving animals and the planet one bite at a time.”
“Our guests want to feel good about what they eat and they also want to indulge in new flavors,” said Len Van Popering, Subway chief brand and innovation officer, in a statement. “With our new plant-based Beyond Meatball Marinara sub, we are giving them the best of both worlds.”