Starbucks has been awarded Best Sandwich at the PETA 2017 Vegan Food Awards.
Today, Starbucks was awarded Best Sandwich at the PETA 2017 Vegan Food Awards. This is the fifth year of the PETA 2017 Vegan Food Awards, when PETA celebrates some of the hottest new vegan products. The annual awards celebrate the growing variety and availability of vegan specialty products, and recognises the companies which are delivering for this growing customer group.
The winning product in the ‘Best Sandwich’ category was Starbucks Kale, Jalapeño and Slaw Wrap – crushed corn, kale, jalapeño bites, mixed with a California-inspired raw ‘slaw, with spinach and a hot chilli jam, surrounded by a plain tortilla wrap. The wrap can be enjoyed both hot and cold, and launched in UK stores on 4th May 2017 – it has been positively received by all customers – vegan or not!
Alex Whittle, senior manager product innovation for food, Starbucks Europe, Middle East and Africa, said “We are delighted to have won the Best Sandwich award at PETA’s 2017 Vegan Food Awards for our delicious Kale, Jalapeño and Slaw Wrap. We will continue to develop vegan options for our customers, and we recently introduced our tasty new Five Grain Porridge and smoothie bowls for autumn.”