The Rebel Whopper burger has launched in over 2,500 Burger King restaurants across 25 countries in Europe, and it's set to launch in the UK 'soon'.
The Vegetarian Butcher has partnered with Burger King to launch the plant-based Rebel Whopper in over 2,500 Burger King restaurants across 25 countries in Europe, including Ireland.
The company has also confirmed that we can expect to see the plant-based patty in UK restaurants ‘soon’, with a spokesperson for the company stating: “Burger King UK is not launching the Rebel Whopper just yet, but it will be coming soon. Some may say we’re fashionably late – watch this space.”
The Rebel Whopper is similar to Burger King’s beef burgers as it features tomatoes, lettuce, mayonnaise, pickles and sliced white onions on sesame seed bun. The Vegetarian Butcher’s plant-based patty is made from a blend of sustainable soy, wheat, vegetable oil, herbs and onion.
The mayonnaise used in the Whopper currently contains eggs so is not suitable for vegans, although the burger can be ordered without to make it plant-based. The patty is also cooked on the same grill as the meat burgers.
Discussing the partnership, Jaap Korteweg, the founder of The Vegetarian Butcher, said: “When I started The Vegetarian Butcher nine years ago, my goal was to be the biggest butcher in the world and create products for meat lovers, with the ambition of providing the same taste and experience, but plant-based.
“Working with Burger King on the Rebel Whopper has been amazing. We can’t wait for all Burger King guests to enjoy it.”
David Shear, President of Burger King EMEA, added: “We are confident that the Rebel Whopper is the sandwich everyone has been waiting for and provides the ultimate plant-based patty alternative with the iconic Whopper build.
“I’m excited to let the Rebel Whopper do the talking and see whether our guests can tell the difference!”