Oatly launches vegan strawberry and vanilla ice creams in the UK

Popular Swedish oat milk brand Oatly, the makers behind the incredibly popular Barista-style oat drink, has added two new flavours of its oat milk-based ice creams to its UK range.

Joining the existing line, which includes Chocolate Fudge, Hazelnut Swirl and Salted Caramel flavours, are strawberry and vanilla flavours, both of which are free from synthetic flavours.

Oatly has crammed the Oatly Strawberry flavour full of real strawberries so “you’ll feel like you’re in a field eating juicy red strawberries” with at least 15% of each tub containing “lovely berries mashed and mixed so perfectly.”

The fruity strawberry flavour will be rolled out in freezers at Tesco stores in March with an RRP of £4.50, whilst the new simple but delicious vanilla will arrive in the UK in the near future.

The dairy-free desserts offer a great alternative to dairy ice cream for those looking for a more eco-friendly option as they are made from oat milk which produces less CO2e than cows milk.

The cartons are also made from recyclable carton made of PEFC certified paperboard from sustainable forests. 

Nationwide availability 

In a statement sent to Vegan Food & Living, Ishen Paran, general manager at Oatly UK, said: “These two new additions to our expanding range of ice cream will be sure to excite Oatly fans up and down the UK – we can’t wait to see how they react. We’re grateful to our retail partners for providing us with wider nationwide availability.

“We’re grateful to both Tesco and Ocado for providing us with wider nationwide availability. We’re committed to providing the easiest ways for people to make the switch from dairy to oat, whilst protecting the planet in the process. What better way to do this than a delicious tub of oat-based ice cream?”