LEON launches waffle fries and vegan burger sauce at Sainsbury’s

Read Time:   |  15th May 2020

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LEON is launching a selection of vegan-friendly products at Sainsbury's stores today including its famous waffle fries and a vegan burger sauce to dip them in


Naturally fast-food chain LEON launched its first-ever range of grocery products into UK supermarket Sainsbury’s last year with a selection of four vegan mayonnaises as well as a number of vegan-friendly products such as vinegar and oils.

Now the chain is adding more products to its in-store range as it launches its most popular dish at 280 Sainsbury’s stores today, its famous skin-on waffle fries.

In 2019 alone, the restaurant sold 2.5 million portions of the popular side, and now you can enjoy the lightly seasoned and naturally gluten-free waffle fries in the comfort of your own home during lockdown!

If you’re missing your LOVe Burger fix then fear not because LEON has also launched a vegan-friendly burger sauce, LOVe Burger Sauce (£2.50).

The rich and tangy sauce has added dill to create a sauce that makes your food zing and is perfect on everything from sandwiches and fries to burgers. Find it at 392 Sainsbury’s supermarket stores now.


If you can’t get enough of LEON’s Aoili then you’ll be pleased to hear the chain is also launching a spicy Harissa & Sundried Tomato Aoili (£2.50) at 350 Sainsbury’s stores.

The tangy aoili with a subtle chilli kick is flavoured with harissa and sweet sundried tomato blended together and added into their bestselling Aoili recipe.

Finally, the highly-anticipated Korean-Style Chilli Mayo(£2.50) will also be joining the in-store range. With its distinctive deep and savoury flavour, the Korean Mayo’s magic ingredient is gochujang chilli. Not just for dunking your chips, try drizzling into soups and stews for a spicy kick.

Charlotte Di Cello, chief commercial officer at LEON, said: “We know how much our customers love our baked waffle fries and vegan sauces, so we’re excited to be expanding our Grocery range to help more people enjoy naturally fast food at home.”

The new vegan sauces will be available nationwide at £2.50 (290g) and the waffle fries at £2 (550g), and they’re all available exclusively at selected Sainsbury’s supermarket stores.

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