"The term I came up with is futurevore. We’re eating the way people will eat in the future. We’re just doing it early"
James Cameron has revealed that he created a new word for vegan in a bid to rebrand the lifestyle – the word is ‘futurevore’.
According to the filmmaker, who has been a celebrity vegan for 10 years, he wanted to create a new term as the word ‘has all those connotations’.
In an interview with G2, he said: “The term I came up with is futurevore. We’re eating the way people will eat in the future. We’re just doing it early.”
Speaking about his own experience with veganism, he said: “I’m 10 years, 100 per cent, not a molecule that I know of of animal entering my face.
“And I’m healthier than I’ve ever been, and most of these punks can’t keep up with me.”
‘Futurevore’ James Cameron and vegan films
The interview also touched on the filmmaker’s interest in creating vegan-interest content. Notably, he helped produce the 2018 Netflix documentary The Game Changers, about athletes who eat plant-based diets.
The movie was a collaboration between Cameron, director Louis Psihoyos (who also directed Oscar-winning Japanese dolphin slaughter documentary The Cove), and mixed martial arts champion James Wilks.
Psihoyos said of the film: “The world’s strongest guy is a vegan. The world’s fastest guy, Carl Lewis, was the first to break 10 seconds, and he did it when he was a vegan.
“We’re trying to dispel the myth that you need protein from animals to become a real man.”
In addition, Cameron appeared alongside actor Samuel L. Jackson in Eating You Alive – a documentary that focuses on the adverse health effects of consuming animal products.
Earlier this year, it was revealed that the filmmaker had backed a new documentary titled ‘MILKED‘ that exposes New Zealand’s dairy industry.
Cameron said of the movie that it is “a powerful wake-up call that the world is getting milked”.
Meanwhile, the film’s director Amy Taylor, said: “We originally planned to investigate the environmental and health impacts of all animal agriculture in Aotearoa.
“But once we got further into researching, it was obvious that dairy was the story to tell.”
She added: “We figured that, in Cowspiracy-style, we could make a documentary with me as the one-person film crew following Chris on a journey uncovering the truth.
“But what we uncovered was even more shocking than what we could have imagined.”
Featured image: Tommaso Boddi / Stringer via Getty Images