Frozen pizza brand Goodfella’s has launched a new cheesy vegan pizza

Read Time:   |  14th March 2019

Vegan Food & Living may earn commission from the links on this page, but we only ever share brands that we love and trust.


Frozen pizza brand Goodfella’s is adding a brand new vegan pizza to its plant-based range after the successful launch of its first vegan offering.

goodfella's spicy vegetable salsa pizza

Frozen pizza brand Goodfella’s successfully entered the vegan market last year with the launch of its first plant-based pizza topped with falafel, red peppers, spinach, white onion, spicy harissa sauce and a moreish hummus drizzle.

Now the company is adding another vegan product to its range in the form of a stonebaked Spicy Vegetable Salsa pizza (£2.50), and it comes complete with vegan cheese!

The pizza features a thin stonebaked pizza base topped with spicy tomato sauce, cheddar-style vegan cheese from VBites, red and green peppers, black beans, red onion, sweetcorn, salsa drizzle and a spiced crumb.

Speaking about the decision to add a new cheesy vegan pizza to the range, Alex Brown, Brand Manager at Goodfella’s, said in a statement sent to Vegan Food & Living: “We have partnered with VBites on the Vegan cheese, and we are very pleased by the final result. We knew that our next Vegan extension needed to have Vegan cheese on it, to ensure we were appealing to the ever-growing Vegan shopper. However, we also wanted to add spice and exciting ingredients onto this product, which we hope we have achieved.”

The Spicy Vegetable Pizza will be available to purchase in Tesco and Sainsbury’s after it is rolled nationwide over the next two-three weeks.

Follow Vegan Food & Living on Facebook to keep up to date with the latest news, recipes and product launches from the vegan community. 

Written by

Vegan Food & Living

Vegan Food & Living is a magazine dedicated to celebrating the vegan lifestyle. Every issue is packed with 75 tasty recipes, plus informative features.

We use cookies to give you a better experience on By continuing to use our site, you are agreeing to the use of cookies as set in our Cookie Policy.

OK, got it