Footwear brand Feelgoodz has announced they will no longer use natural leather in their products. After testing in select models for several years, the brand will shift all leather styles to vegan leather in 2018.
Footwear brand Feelgoodz commits to going vegan in 2018
From their experience crafting animal leather sandals, the company became frustrated with the lack of transparency in the sourcing and tanning processes used by the leather industry. It was difficult for the company to track the full lifecycle of the material and feel confident that it was being done in an ethical and environmentally conscious way. After years of trying to gain the insight needed to determine if the products were truly in line with the Feelgoodz mission, the company decided there must be a better way.
“Sustainability and high ethical standards have always been at the core of our business,” said Kyle Berner, founder of Feelgoodz. “After extensively testing vegan leather alternatives, we feel we have a product that looks and feels as good or better than genuine leather while being more in line with the Feelgoodz brand ethos.”
Feelgoodz vegan leather products are made using a recycled Polyurethane material that provides a conscious alternative to genuine leather while maintaining the comfort and quality Feelgoodz is known for. The material is made in Vietnam, where Feelgoodz also sources all of their natural rubber, further reducing the environmental impact of their supply chain.
“Navigating the leather industry proved challenging,” continued Berner. “In the end, we found that we could create products with all of the benefits of genuine leather without major drawbacks. We believe our new vegan leather material can stand up to anything in the market.”
The full line of Feelgoodz vegan sandals are podiatrist-designed and hand-crafted by skilled artisans.
Feelgoodz vegan footwear is available online and in Whole Foods stores nationwide in the US.