Boursin launches vegan cheese spread in the US

Read Time:   |  30th October 2020

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Popular dairy brand Boursin has launched a vegan version of its fan-favourite Garlic & Herbs cheese spread.

Boursin has developed a dairy-free version of its popular Garlic & Herbs cheese spread with plant-based brand Follow Your Heart.

The new spread is made from organic coconut oil and canola oil, with the same familiar flavourings and herbs for the signature Boursin taste.

The product is currently available exclusively on Amazon Fresh in the US priced at $6.99 and will launch in Canada in the new year.

In order to create a delicious dairy-free cheese that lives up to the original, Boursin enlisted the help of vegan brand Follow Your Heart, which has been producing vegan dairy alternatives for 50 years, to draw on their expertise.

Follow Your Heart Founder and CEO Bob Goldberg said: “We take great pride in the fact that Boursin and the Bel Group have trusted our knowledge and expertise in this realm and that we have been able to support the launch of such an amazing and delicious product.

“We’re truly delighted to see this savory treat now available to dairy-free consumers and those thinking of taking their own leap into dairy-free.”

Bel Group to launch more dairy-free cheeses

The exciting news comes after Boursin’s parent company the Bel Group announced the launch of dairy-free Babybels in the US as part of its mission to make healthier and more eco-friendly products that are easily accessible.

Bel Group is also planning on releasing more dairy-free cheeses with their other brands The Laughing Cow, Kiri, and Leerdammer in the near future.

“The Group’s ambition is to provide a plant-based offer for each one of its core brands. As of January 2021, Bel will launch “The Laughing Cow Blends” in the United States, the United Kingdom, Canada and Germany, countries where The Laughing Cow is mainly consumed by adults and where there is strong potential among flexitarians. Three references with cheese, vegetables and spices will be offered,” Bel Group said in a statement.

Love vegan cheese? Why not try making your own with our best ever vegan cheese recipes.

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Vegan Food & Living

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