Beyond Meat finally launches vegan chicken products in UK – from nuggets to protein-packed burger

Author: Liam Gilliver

Read Time:   |  25th April 2023


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Beyond Meat says its vegan chicken products ‘look, cook and taste like their animal equivalent'. Here’s where you can buy them

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Beyond Meat is finally launching its vegan chicken products in the UK.

The plant-based brand says its chicken alternatives ‘look, cook and taste like their animal equivalent’, describing them as ‘crispy on the outside and incredibly tender and juicy on the inside’.

To ensure its new vegan chicken products are packed with protein, Beyond Meat has swapped its usual pea protein for wheat gluten and fava beans.

While other brands typically use soy or mycoprotein, to make mock meats, Beyond Meat says the addition of fava beans and wheat gluten help to ‘provide a texture and taste as close as possible to its animal-meat counterpart’.

Beyond Meat already has an extensive portfolio of vegan meats available in the UK, including beef and pork-style products.

Beyond Meat vegan chicken – where to buy

The brand’s Chicken-Style burger – which features a whopping 15g of protein – launched in Waitrose stores nationwide on April 19.

It will hit the shelves in Sainsbury’s chilled and frozen aisle next month.

The Beyond Fillet and Beyond Nuggets will also debut in Sainsbury’s at the beginning of May.

Beyond Meat has used a combination of wheat gluten and fava beans to replicate the 'taste and texture of traditional chicken' in its new products. Photo © Beyond Meat

Beyond Meat has used a combination of wheat gluten and fava beans to replicate the 'taste and texture of traditional chicken' in its new products. Photo © Beyond Meat

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‘Revolutionising’ plant-based meat

To celebrate the launch, Beyond Meat has partnered with Sam Jones of No Meat Disco to ‘inspire’ people to get cooking ahead of King Charles’ Coronation. 

In a statement sent to Vegan Food & Living Jones praised Beyond Meat for ‘revolutionising’ the ‘plant-based meat world’. 

He added: “Now they’re bringing out a new Beyond Chicken-Style range just in time for the Coronation. 

“Their tasty plant-based burgers, fillets and nuggets are most definitely fit for a king, especially knowing that King Charles follows a flexitarian diet. 

“Unbeatably juicy, perfectly crispy and with an amazing taste, you won’t go wrong celebrating the Coronation with Beyond Meat – the heads of taste for the Head of State!”

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Featured image: Beyond Meat

Written by

Liam Gilliver

Liam is a journalist working for the Mirror, Daily Express, Daily Star and OK! Magazine. He's also the author of We're Worried About Him and has been published in the likes of The Independent, Huffington Post, and Attitude Magazine.

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